Since 1881 Iittala’s timeless design has gone from being familiar in Finland and Scandinavia, to becoming a well known table- and cookware brand all over the world. This particular event was meant to inspire people to rethink how we gather around tables and food. How do we set aside time to eat with friends and family? How do we not just decorate our tables for weekends and special events, but for weekdays too? Iittala wanted to focus on just this and to inspire people to make room to meet around food in their busy lives.