Column / March 2017
Since 1881 Iittala’s timeless design has gone from being familiar in Finland and Scandinavia, to becoming a well known table- and cookware brand all over the world. This particular event was meant to inspire people to rethink how we gather around tables and food. How do we set aside time to eat with friends and family? How do we not just decorate our tables for weekends and special events, but for weekdays too? Iittala wanted to focus on just this and to inspire people to make room to meet around food in their busy lives.
Foodmrkt, Emergence Projects, Food Studio and Food Evolution joined forces with Oslo Business Region to put scalable business models, sustainability and digital technology on the agenda. We asked Nordic front runners to share best practice and invited thinkers, doers and makers with an interest in being a part of the change to join us for a day of talks, discussions and actions.